Press Release: 71 Degrees North for Mountain Leap

Specialist event management company Mountain Leap has seen a sudden surge in enquires for its corporate ski packages following the start of ITV’s adventure show ‘71 Degrees North’.

 

An adrenaline-fuelled mix of mountain based experiences and terrifying situations, the eight-part series, now in its second season, is set in the snowy glaciers of Scandinavia. The show features 10 celebrities including Loose Women panellist Lisa Maxwell, EastEnders star Martin Kemp and celebrity hairdresser Nicky Clarke battling the elements and fighting their way to the northern-most tip of mainland Europe.

 

Mountain Leap has been providing upscale corporate ski events to FTSE-250 clients and private equity houses for over a decade becoming the trusted partner for the finance and commerce industry. Incentive ski weekends and motivational team building experiences have become especially popular with city folk looking for a break from the ‘norm’ with the corporate ski specialist seeing a surge in interest for its mountain based offerings following the start of the show.

 

Adam Honey, CEO Mountain Leap, comments “This year has seen a significant rise in enquires for some of our more adrenaline inducing experiences in the Alps. Following the start of the series which showcases snow based activities such as ski-dooing, ice climbing and huski-sledding, enquiries have risen even further. I think that watching the activities take place in such stunning locations is a real impetus for people to book with us and have a go themselves in less challenging circumstances!”